Category: Print · Roles: Art Director & Designer · Client: Eglo Records
This album cover is for Fatima's debut album, in other words a very important record for her personally. Taking that in consideration I felt it needed to express pride and strength. The copy needed to have stable roots, feeling robust and powerful. It felt obvious to use a san serif, and I fell for the mighty Proxima Nova typeface. It communicates all the above with elegance.
As for the Iook and feel I found a lot of inspiration from the 60's, like washed out colors and the use of borders to incapsulate information.
![Proxima-nova-display](http://www.rvx.se/x/wp-content/uploads/2015/02/Proxima-nova-display.png)
![Proxima-nova-display](http://www.rvx.se/wp-content/uploads/2015/02/Proxima-nova-display.png)
![A-12-label](http://www.rvx.se/wp-content/uploads/2015/02/A-12-label.png)
![A-12-label](http://www.rvx.se/wp-content/uploads/2015/02/A-12-label.png)
For the front cover Nina Manandhar had taken a great photo of Fatima, I didn't want to take away the focus from the picture too much. Therefore I placed the album title at the bottom in a subtle yellow color that is used through out the artwork. Below (and above) you can see examples of the yellow borders I use to frame the information.
![FATIMA_YELLOW_MEMORIES_VINYL_COVER](http://www.rvx.se/wp-content/uploads/2015/02/FATIMA_YELLOW_MEMORIES_VINYL_COVER.png)
![FATIMA_YELLOW_MEMORIES_VINYL_COVER](http://www.rvx.se/wp-content/uploads/2015/02/FATIMA_YELLOW_MEMORIES_VINYL_COVER.png)
![Spine-zoom](http://www.rvx.se/wp-content/uploads/2015/02/Spine-zoom.jpg)
![Spine-zoom](http://www.rvx.se/wp-content/uploads/2015/02/Spine-zoom.jpg)
The inner sleeve is packed with all the lyrics from every song on the album and personal photographs. To give it a more personal feeling I had the idea to give Fatima my tablet and pen to scribble her messages of love with her own handwriting style.
![Inner-Sleeve-Page-2-and-3](http://www.rvx.se/wp-content/uploads/2015/02/Inner-Sleeve-Page-2-and-3.png)
![Inner-Sleeve-Page-2-and-3](http://www.rvx.se/wp-content/uploads/2015/02/Inner-Sleeve-Page-2-and-3.png)
![1](http://www.rvx.se/wp-content/uploads/2015/02/1.jpg)
![1](http://www.rvx.se/wp-content/uploads/2015/02/1.jpg)
![Yellow-Memories-Web-Display](http://www.rvx.se/wp-content/uploads/2015/02/Yellow-Memories-Web-Display.png)
![Yellow-Memories-Web-Display](http://www.rvx.se/wp-content/uploads/2015/02/Yellow-Memories-Web-Display.png)
![innersleeve_detail](http://www.rvx.se/wp-content/uploads/2015/02/innersleeve_detail.jpg)
![innersleeve_detail](http://www.rvx.se/wp-content/uploads/2015/02/innersleeve_detail.jpg)